International iGaming SEO researchHreflang, localization and market launch guides

Sources checked Written in English

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Sources and Evidence Policy

These are the primary sources behind the guides, grouped by type. Each guide lists the exact pages it relies on, with dates.

Search engines

Standards

Great Britain

Germany

Spain

Canada

Rules for secondary sources

We use a law firm note or trade press report only when a primary source is missing or unreachable, and the guide names it as such. Example: Alberta's market launch date is reported by a law firm and trade press, and the Canada guide says so.

What we do not use

We do not use paid placements, affiliate feeds, operator press releases as proof of rules, or unattributed statistics. We do not publish search volumes or traffic estimates.

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